Go Cotswolds

Go Cotswolds provides day tours of the Cotswolds from Stratford-upon-Avon and Moreton-in-Marsh


Go Cotswolds came to us for an update of their existing website, which had started to look tired and had become a little limiting. They wanted a web presence that clearly reflected what they do in an attractive, and functional package with added Search Engine Optimisation (SEO) support.

  • Frustrated: customers unable to book tours directly or view on mobiles
  • Difficult: to make anything other than basic changes/updates
  • Metrics: unable to track even basic website data such as visits

We worked hand-in-hand with Go Cotswolds to produce a new, fully responsive website. As the team were struggling with the amount of workload involved in manually inputting tours each month, we set them up with Woocommerce Bookings, a system that meant they could easily create recurring events and put a cap on the number of tickets available to buy.

Lastly, we also realised that it was imperative to create a listing on TripAdvisor so customers could share reviews and attract new potential bookings.

  • A beautiful custom built, fully-responsive website
  • SEO has significantly improved search engine ranking
  • Full CMS, website analytics and TripAdvisor integration
  • A massive amount of time saved with the option to create recurring events
  • Online booking facility increased booking conversion rate by a staggering 74% in just a two year period!

Go Cotswold were very happy with our strategy led, design and development approach and now work with us on a retained basis for ongoing updates and digital marketing campaigns.

Click here to read our ‘10 Questions With’ interview with Tom from Go Cotswolds, to hear how we added value and delivered ROI … despite his marketing background!